Navaashay is envisaged as a nexus for education, training, design-led research, and consultancy, fostering a multidisciplinary approach to problem solutions in the service of students, government, and organizations. The objectives of the centre have been linked with the mission of the IIM Kashipur:

‚ÄúThe institute strives to create and disseminate knowledge through applied and interdisciplinary research and practices in emerging areas of management. The institute develops socially conscious, competent, and ethical business leaders and researchers capable of critical thinking, innovation, and entrepreneurship while being inclusive and focusing on both regional development and internationalisation‚ÄĚ.