Press Release

Toy Tales 2021 | ‘नवाशय’ DIC, IIM Kashipur Toy Design Competition

Kashipur, Uttarakhand, 24th November 2021: Indian Institute of Management Kashipur has successfully organized Toy Tales 2021. The event is supported by the Ministry of Education (MoE) and organized by ‘नवाशय’ Design Innovation Centre (DIC), IIM Kashipur. Toy Tales 2021 was conceptualized to challenge India’s creative minds to develop unique Toys and Games based on our civilization, history, and culture. There were several broad themes for the competition namely Environment, Fitness and Sport, Artificial Intelligence and Machine learning, Indian heritage, culture, mythology, history, ethos, technology, and ethnicity catering to different age groups. Over 40 teams from the Nation have participated in the event. Results for the same have been declared in November 2021. Winning Team is from NID, Andhra Pradesh with a toy named ‘Kendra’ followed by Team from NID, Gandhi Nagar with a toy ‘Build a Farm’ were declared as the 1st Runner up and start-up named Cultech Wave Pvt. Ltd with toy ‘Cultre’ secured the 2nd Runner Up position. A Special Jury Award and Consolation Prize has been awarded to St. Mary’s School, Kashipur for presenting the ideas named ‘Parikrama’ and ‘Wonders of Uttarakhand’. “The platform provided by नवाशय will help new minds of the Nation to develop Toys and Games based on India’s Ethics, Culture and Technology which will take us one step more near to Aatmanirbhar Toy Industry”- Prof. Kumkum Bharti, Coordinator DIC IIM Kashipur. ‘नवाशय’ DIC, IIM Kashipur extends its hearty congratulations to each member of the winning Teams in the Toy Tales 2021 event and would like to thank all the participants for their enthusiastic participation.

IIM Kashipur successfully conducted Prototype Testing to Reduce Human-Wildlife Conflict

Kashipur, Uttarakhand,24th November 2021: Indian Institute of Management Kashipur has conducted prototype testing of one of the products developed with the support of the Design Innovation Centre (DIC) to solve the issue of man-animal conflict. Navaashay DIC, IIM Kashipur shared the issue of Man-Wildlife Conflict with the Parivartan Club who organized Prayaas 3.0 event in Feb 2021. More than 800+ teams participated from the Country and after two rounds of extensive screening, 10 teams were selected for the final round.

The winning Idea was given by student of BITS Pilani WILP Mr. Aalelai Vendhan. The idea was later developed into a prototype after multiple rounds of iterations with support from DIC, IIM Kashipur. The product prototype is named ‘Paritranaya Prakrti’. It is an automated product that senses the animal’s presence and drives them away using a siren sound. It works on battery power and can also be powered by solar energy in the future. It uses a PIR based sensor and currently covers a distance of 12m with a field view of 100 degrees.

In Uttarakhand, the frequency of man-animal conflict is high, and the effects of this issue can range from small injuries to both humans and animals up to even fatalities. There is also a high possibility of the agricultural lands getting destroyed. The product overcomes the existing product shortcomings, is environment friendly, and is cost-effective. We hope this is one of the solutions to a problem that was affecting the co-existence of man and animal in the Himalayan region of the country.

“At IIM Kashipur we always believe in working with society to solve practical real-life problems- Prof. Kumkum Bharti, Coordinator-Navaashay DIC IIM Kashipur”

Navaashay DIC, Indian Institute of Management, Kashipur through its initiatives aims to add value to the society and to be a partner in nation building.